This article describes how to go from a standard table...
...to a table where rows with specific text in their labels (e.g. Pepsi) are highlighted:
1. Select your table.
2. In the toolbar go to Automate > Browse Online Library > Plot/Chart > Color Rows of Tables or Bars of Plots.
3. Enter the label text to base the condition on.
4. Select the appropriate color from the color picker.
5. Press OK.