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  3. Variables & Questions

Variables & Questions

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  • How To Compute Calibrated Purchase Intent
  • How to Calculate an Average Value from Categorical Data in Q
  • How to Sort Data in Q

Modifying Variables & Questions

  • How to Combine Categories Across Multiple Questions
  • How to Construct Logic Variables in Q
  • How to Modify Data - Merge and Flatten Scales
  • How to Add a Variable to a Question
  • How to Transpose Data in Q
See all

Automatic Functions to Create New Variables

  • How to Identify Duplicates
  • How to Automatically Combine Categories - By Value
  • How to Automatically Combine Categories - By Geography
  • Automatically Combine Categories By Geography
  • How to Use Contrast Periods to Compare Different Time Periods in a Date Variable
See all

Weights

  • How to Troubleshoot Weights
  • How to Weight with Panel Data
  • How to Use Frequency Weights in Q
  • How to Weight Only a Part of a Data File
  • How to Make Merged Categories Appear in Targets when Weighting
See all

Scale Variables

  • How to Compute Share of Wallet, Spend, Mouth, etc. (i.e., Volumetric Analysis)
  • How to Create an Index

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